MarketingMediaPlanner.com | Let's Plan Your Content MarketingIt's been crazy lately with the MarketingMediaPlannr.com site.  The site is going through a facelift on business marketing and branding; I just decided on a new logo (check it out – right).  Let me know what you think below.  It is definitely something I need to grow with over time, but for now, I am super happy with it.

The Font

The font for the words “MARKETING media planner” is called ANDERSON by Woodcutter.  I found the font on Dafont.com.  The Woodcuters personal link is at http://www.dafont.com/anderson.font.

The Context

I also decided to add the words “The” and “Blog” before and after, because every time I'm talking about the site in conversation, I refer to it as “The Marketing Media Planner Blog,” and of course, “with DARREN TUNSTALL,” that's me!

The Colors

I wanted my graphic designer to match the new logo colors to the design colors of the site, so I'm not exactly sure what HEX color code she used.  I will find out though and update this post when she reports back to me.

Why A New Logo

So why a new logo?  First of all, I did not have a decent one to begin with; so I needed to get that squared away.  The Marketing Media Planner blog is growing everyday and I wanted to make sure that when visitors arrive on the site that it displays well.  From a business and marketing perspective, before anything, branding needs to happen first.  Consequently, brand is not just about having a logo.  It is also includes core values, your mission, reputation amongst your customers (or followers, readers, visitors, etc.).  I want you to experience a professional atmosphere while learning about content marketing media planning strategies.  That's a very brief explanation.  In future posts, I will share with you detailed information (and how-to's) on building your own branding with content marketing.

Thanks again for checking out the Marketing Media Planner Blog's new logo.  I could sure use your feedback, so as I reminder, comment below and give me your suggestions.