It's been crazy lately with the MarketingMediaPlannr.com site. The site is going through a facelift on business marketing and branding; I just decided on a new logo (check it out – right). Let me know what you think below. It is definitely something I need to grow with over time, but for now, I am super happy with it.
The Font
The font for the words “MARKETING media planner” is called ANDERSON by Woodcutter. I found the font on Dafont.com. The Woodcuters personal link is at http://www.dafont.com/anderson.font.
The Context
I also decided to add the words “The” and “Blog” before and after, because every time I'm talking about the site in conversation, I refer to it as “The Marketing Media Planner Blog,” and of course, “with DARREN TUNSTALL,” that's me!
The Colors
I wanted my graphic designer to match the new logo colors to the design colors of the site, so I'm not exactly sure what HEX color code she used. I will find out though and update this post when she reports back to me.
Why A New Logo
So why a new logo? First of all, I did not have a decent one to begin with; so I needed to get that squared away. The Marketing Media Planner blog is growing everyday and I wanted to make sure that when visitors arrive on the site that it displays well. From a business and marketing perspective, before anything, branding needs to happen first. Consequently, brand is not just about having a logo. It is also includes core values, your mission, reputation amongst your customers (or followers, readers, visitors, etc.). I want you to experience a professional atmosphere while learning about content marketing media planning strategies. That's a very brief explanation. In future posts, I will share with you detailed information (and how-to's) on building your own branding with content marketing.
Thanks again for checking out the Marketing Media Planner Blog's new logo. I could sure use your feedback, so as I reminder, comment below and give me your suggestions.
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